Kid Cudi Teams with Adidas for NASA-Inspired Sneaker Collab


Kid Cudi is back with another installment in his partnership with adidas Originals. Cudi’s latest creation alongside the apparel giant comes in the form of the Vadawam 326 sneaker, which is named after his 10-year-old daughter Vada Mescudi.

Inspired by NASA and his love for sci-fi, Cudi’s high-top 326 sneaker resembles the clunkier basketball silhouette that dominated the hardwood courts of the NBA in the ’90s. 326 is stitched into the kick’s upper-lip to represent Vada’s March 26 birthday.

Cudi was involved with the strap-favoring sneaker’s creative process since its infancy. He pulled on aesthetics featured on his Artillery Hi, but went for more of an athletic configuration with his latest footwear creation. The Vadawam comes in a pair of colorways (Core Black/Night Grey/Solar Pink and Core White/Ecru Tint/Easy Yellow) and will be available at global adidas retailers for $180 on December 17.

Adidas launched a photo campaign surrounding Cudi’s outer space persona. Kid Cudi recently dropped his new album ‘MAN ON THE MOON III’. It boasts 18 tracks with limited features from the late Pop Smoke, grime legend Skepta, Trippie Redd and indie Grammy-nominated artist Phoebe Bridgers.

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