T.I. is launching a nationwide boycott next month in response to the recent police killings of George Floyd and Breonna Taylor. On Instagram, Tip called for those against “murders, lynchings, & oppression of people of color” to avoid spending money all together in a nationwide protest on July 7.
“BLACKOUT DAY JULY 7, 2020. This is a call to action!!” he posted on May 28. “We need one day of solidarity in America when not one black person in America spends a dollar. This includes Africans, Native Americans, Asian-Americans, Hispanics…ALL people of color.” He continued,“Together we have 3.9 trillion dollars in economic spending power, That’s $10,684,931,506.80 it’s going to cost per day next time a person of color gets shot!!! We call it #BLACKOUTDAY2020 July 7th, 2020 please spread the message, and let’s show REAL action that they fear!!!!”
Blackout Day 2020 has garnered increased attention on social media following the death of George Floyd in Minneapolis on May 25. The 46-year-old black man died after a white police officer pinned him to the ground, pressing a knee on his neck until he lost consciousness. Floyd, who was unarmed, repeatedly told cops he couldn’t breathe. Video of the incident spread online and sparked protests, which later turned into riots. Derek Chauvin, the cop responsible for Floyd’s death, was arrested and charged with murder on May 29. He and three other Minneapolis police officers were fired earlier in the week.