SHOWTIME has unleashed the first trailer for “Hip Hop 50” — a multiyear program initiative that celebrates the Hip Hop culture’s 50th anniversary. Presented in collaboration with Mass Appeal, the cross-platform series is led by Nas and celebrated filmmaker/producer Sacha Jenkins.
Nas tells Variety: “There are so many more stories. I’m opening up with this, but ‘Hip Hop 50’ is a multi-tier initiative, created by Mass Appeal [in partnership with CBS Viacom], and we built this platform to ensure the anniversary of hip-hop is celebrated in a real iconic way, and that everybody should be involved with this. This is something that’s coming up that we don’t want to just pass by like it’s small. This is the biggest birthday in the world.”
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SHOWTIME announced that HIP HOP 50 will be a multiyear, cross-platform programming initiative celebrating the 50th anniversary of Hip Hop in collaboration. The programming will include scripted shows, digital shorts, podcasts, and documentary films, all of which will explore key figures and chapters within hip-hop’s rich history. The content will include Estevan Oriol’s Cypress Hill documentary Hits From the Bong; Joshe Swade’s Ricky Powell: The Individualist about the legendary hip-hop photographer; Roger Gastman’s Rolling Like Thunder, which explores the graffiti subculture in NYC; and Push It, a documentary about women’s ongoing contributions to the hip-hop landscape.
Hip Hop 50 will kick off on SHOWTIME later this year and will continue until 2023. You can check out its trailer below.